Blogs
The Insurance Policy for Window Treatment Installers
Former Trading Secrets Podcast Welcome back to the Trading Secrets Podcast. This show is sponsored by WCAA - the Window Coverings Association of America. Their mission is to make available educational and networking...
Boston Built Me, Now Tampa Gets Me
It was January 2023. I had just returned from Brazil: sunny days, family, laughter, grilled meat, and caipirinhas. I was full of warmth—physically, emotionally, and culturally. My tank was topped off. Then came Boston. The cold hit differently that day. The wind...
Room for Improvement in the Window Fashion Industry
Former Trading Secrets Podcast You might just be starting out in the industry or maybe you’ve been in business for decades. Nonetheless there is one common feature for all successful companies, regardless of size or...
15 Educational Opportunities with Trading Up Consulting
Former Trading Secrets Podcast Trading Up Consulting and Trading Up Academy are filling a huge void in the window fashion industry by providing knowledge & education when it comes to window treatment installation and...
The Lights Out Edition! Let’s Talk Blackout Shades & Curtains
Hello, window lovers! If this is your first time reading We Dress Naked Windows, welcome to the party! This is where we answer the top five (sometimes more, because I like to talk) most common questions about window treatments—with a little Brazilian zest, humor, and...
Pensacola Expansion, Santa Fe Shades & My First Hockey Game
Hello Friend! February was a wild ride, filled with travels, training, tacos, and finally, the moment we’ve been waiting for… our home remodel is officially DONE!After months of dust, decisions, and debates over the perfect shade of paint (which, ironically, wasn’t a...
Shutter Secrets Revealed!
Olá, shutter-curious friends! It’s time for another round of We Dress Naked Windows, where I answer your burning questions about window treatments while sprinkling in some Brazilian zest. This time, we’re cracking open the mystery behind interior shutters. Yep, those...
Five Years in Four Months: Chaos, Dust, and Lessons Learned!
Hello Friends! Ever had one of those months that felt like a year? Try four in a row! Since the first hurricane last September, life has been nonstop. Living in a construction zone is a survival challenge. If you think a job site is messy, try eating dinner in one!...
Sheer Magic! Shades That Do It All – Horizontally and Vertically!
Welcome to the debut of We Dress Naked Windows! Each month, we’ll dive into five (or more) common questions about window treatments, giving you answers spiced up with a little Brazilian flair. This month, we’re shining a spotlight on one of the most versatile and...
Shades In Place: The Highs, Lows, and What’s Next
Hope the holiday break was great and restful! If 2024 were a Brazilian soap opera, it would’ve swept every award for drama. Yet, like any resilient protagonist, we’ve weathered the challenges, adapted, and emerged stronger—still standing, still smiling, and still...